In a category of brands that sit in a sea of similarities and try too hard for an impression ... Happy Hour is a brand not worried about making an impression, it's there to be a piece of the moment. We are groovy. We are together. We are seizing the sunset. By combining fresh blue agave tequila, natural sparkling water and real fruit juice, we have crafted a tequila seltzer perfect for every hour. At the end of the day, every hour deserves to be happy, right?